The Art of Beautiful
The challenge
Beachcomber Resorts & Hotels is the longest-running and most luxurious hotel group in Mauritius, offering signature experiences to let visitors discover the authentic beauty of the island. Dedicated to not only creating beautiful memories, Beachcomber hotels are committed to environment protection and sustainable development, while always striving to improve the vacation experience of its visitors.
Our idea
With the desire to celebrate the beauty of the island, a precious attribute of Beachcomber hotels, we imagined a visual campaign titled ‘ The Art Of Beautiful ‘. An artistic approach that aims at highlighting Beachcomber’s promise of showcasing and protecting the precious gift nature has given to them, to be located in one of the most beautiful islands of the Indian Ocean, by illustrating it, and having their collaborators portray it.